Data protection declaration

Unless stated otherwise below, the provision of your personal data is neither legally nor contractually obligatory, nor required for conclusion of a contract. You are not obliged to provide your data. Not providing it will have no consequences. This only applies as long as the processing procedures below do not state otherwise.“Personal data” is any information relating to an identified or identifiable natural person.

Server log files

You can use our websites without submitting personal data.

Every time our website is accessed, user data is transferred to us or our web hosts/IT service providers by your internet browser and stored in server log files. This stored data includes for example the name of the site called up, date and time of the request, the IP address, amount of data transferred and the provider making the request.

The processing is carried out on the basis of Article 6(1) f) GDPR due to our legitimate interests in ensuring the smooth operation of our website as well as improving our services.

Orders

Collection, processing, and transfer of personal data in orders

When you submit an order we only collect and use your personal data insofar as this is necessary for the fulfilment and handling of your order as well as processing of your queries. The provision of data is necessary for conclusion of a contract. Failure to provide it will prevent the conclusion of any contract. The processing will occur on the basis of Article 6(1) b) GDPR and is required for the fulfilment of a contract with you.

Your data is transferred here for example to the shipping companies and dropshipping providers, payment service providers, service providers for handling the order and IT service providers that you have selected. We will comply strictly with legal requirements in every case. The scope of data transmission is restricted to a minimum.

Contact Evaluations Newsletter

Collection and processing when using the contact form

When you use the contact form we will only collect your personal data (name, email address, message text) in the scope provided by you. The data processing is for the purpose of making contact. By submitting your message you agree to the processing of your transmitted data. Processing will be carried out on the basis of art.

6 (1) lit. a GDPR with your consent.You can withdraw your consent at any time by contacting us without affecting the legality of the processing carried out with your consent up to the withdrawal. We will only use your email address to process your request. Finally your data will be deleted, unless you have agreed to further processing and use.

Data collection when you post a comment

When you comment on an article or a contribution, we collect your personal data (name, email address, comment text) only in the scope provided by you. The processing serves to allow you to comment and to display comments. By submitting the comment you agree to the processing of the transmitted data. The processing will be carried out on the basis of art. 6 (1) lit. a GDPR with your consent. You can withdraw your consent at any time by contacting us without affecting the legality of the processing carried out with your consent up to the withdrawal.

You personal data will then be deleted.

On publication of your comment the name and email address you have enteredwill be published.

Use of your email address for mailing of newsletters

We use your email address outside of contractual processing exclusively to send you a newsletter for our own marketing purposes, if you have explicitly agreed to this. The processing will be carried out on the basis of art. 6

(1) lit. a GDPR with your consent. You can withdraw your consent at any time without affecting the legality of the processing carried out with your consent up to the withdrawal. You can unsubscribe from the newsletter at any time using the relevant link in the newsletter or by contacting us. Your email address will then be removed from the distributor.

Your data will be forwarded to a service provider for email marketing in the course of order processing. It will not be forwarded to other third parties.

Your data will be transferred to a third country, which is covered by an adequacy decision by the European Commission.

Use of your email address for mailing of direct marketing

We use your email address, which we obtained in the course of selling a good or service, for the electronic transmission of marketing for our own goods or services which are similar to those you have already purchased from us, unless you have objected to this use. You must provide your email address in order to conclude a contract. Failure to provide it will prevent the conclusion of any contract. The processing will be carried out on the basis of art. 6 (1) lit. f GDPR due to our justified interest in direct marketing. You can object to this use of your email address at any time by contacting us. You will find the contact details for exercising your right to object in our imprint. You can also use the link provided in the marketing email. This will not involve any costs other than transmission costs at basic tariffs.

Shipping companies Merchandise management

Forwarding of your email address to shipping companies for information on shipping status. We forward your email address to the shipping company in the course of contractual processing, if you have explicitly agreed to this in the order process. The forwarding is for the purpose of informing you by email on the shipping status of your order. The processing will be carried out on the basis of art. 6 (1) lit. a GDPR with your consent. You can withdraw your consent at any time by contacting us or the transport company without affecting the legality of the processing carried out with your consent up to the withdrawal.

Use of an external merchandise management system

We use a merchandise management system in the course of order processing for the purposes of contractual processing. For this purpose your personal data as collected in the course of the order will be sent to

Billbee GmbH, Paulinenstrasse 54, 32756 Detmold, Germany

XENTRAL

Payment service providers

Using PayPal

All PayPal transaction are covered by the PayPal Data Privacy Statement. You can found this at

https://www.paypal.com/de/webapps/mpp/ua/privacy-full?locale.x=en

Cookies

Our website uses cookies. Cookies are small text files which are saved in a user’s internet browser or by the user’s internet browser on their computer system. When a user calls up a website, a cookie may be saved on the user’s operating system. This cookie contains a characteristic character string which allows the browser to be clearly identified when the website is called up again.

We use these cookies to make our offering more user-friendly, effective and secure. Cookies also allow our systems to recognise your browser after a page change and to offer you services. Some functions of our website cannot be offered without the use of cookies. These services require the browser to be recognised again after a page change.

Processing is carried out on the basis of art. 6 (1) lit. f GDPR due to our largely justified interest in ensuring the optimal functionality of the website as well as a user-friendly and effective design of our range of services.

Cookies will be stored on your computer. You therefore have full control over the use of cookies. By choosing corresponding technical settings in your internet browser, you can be notified before the setting of cookies and you can decide whether to accept this setting in each individual case as well as prevent the storage of cookies and transmission of the data they contain. Cookies which have already been saved may be deleted at any time.

We would, however, like to point out that this may prevent you from making full use of all the functions of this website.

Using the links below, you can find out how to manage cookies (or deactivate them, among other things) in major browsers:

Chrome Browser: https://support.google.com/accounts/answer/61416?hl=en

Internet Explorer:

https://support.microsoft.com/en-gb/help/17442/windows-internet-explorer-delete-manage-cookies

Mozilla Firefox: https://support.mozilla.org/en-US/kb/enable-and-disable-cookies-website-preferences

Safari: https://support.apple.com/de-de/guide/safari/manage-cookies-and-website-data-sfri11471/mac

Analysis Advertising Partner program

The data processing described subsequently in this section, especially the setting of cookies, will be carried out on the basis of art. 6 (1) lit. a GDPR with your consent. You can withdraw your consent at any time without affecting the legality of the processing carried out with your consent up to the withdrawal.

Use of Google Analytics

Our website uses the web analysis service Google Analytics by Google LLC (1600 Amphitheatre Parkway,

Mountain View, CA 94043, USA; “Google”).

Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is the data controller responsible for your data if you have your habitual residence in the European Economic Area or Switzerland. Google Ireland

Limited is therefore the company affiliated with Google which is responsible for processing your data and for compliance with applicable data protection laws.

The processing of data serves to analyse this website and its visitors. Google will use this information on behalf of the operator of this website to evaluate your use of the website, to compile reports on website activity and to provide other services to the website operator relating to website and internet use. The IP address communicated by your browser as part of Google Analytics is not associated with any other data held by Google. Google

Analytics uses cookies, which make it possible to analyse your use of the website. The information generated by the cookie regarding your use of this website is usually transferred to a Google server in the USA and stored there. IP anonymisation is activated on this website. Google uses this to shorten your IP address beforehand within Member States of the European Union or in other signatories to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transferred to a Google server in the USA and shortened there. Your data may be transmitted to the USA. Following the US-EU Data Protection Agreement,

Google has become “Privacy Shield“ certified and is therefore obliged to observe European data protection laws.

You can prevent collection of the data (including your IP address) generated by the cookies and related to your use of the website by Google as well as the processing of this data by Google by downloading and installing the browser plug-in available at the following link [https://tools.google.com/dlpage/gaoptout?hl=en]. You can set an opt-out cookie to prevent collection by Google Analytics across devices. Opt-out cookies prevent the future collection of your data when you visit this website. You need to opt-out on all systems and devices in use for this to work comprehensively. If you click here, the opt-out cookie is set: Disable Google Analytics. You can find more detailed information on the terms and conditions of use and data protection at

https://www.google.com/analytics/terms/gb.html and at https://policies.google.com/?hl=en.

Use of the remarketing or “similar target groups” function by Google

Our website uses the remarketing or “similar target groups” function by Google LLC (1600 Amphitheatre

Parkway, Mountain View, CA 94043, USA; “Google”).

Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is the data controller responsible for your data if you have your habitual residence in the European Economic Area or Switzerland. Google Ireland

Limited is therefore the company affiliated with Google which is responsible for processing your data and for compliance with applicable data protection laws.

This function serves to analyse visitor behaviour and visitor interests. Google uses cookies to analyse website use, forming the basis for producing interest-related adverts. Cookies allow for the recording of website visits as well as anonymised data on the use of the website. The personal data of website visitors is not saved. If you then visit another website in the Google display network you will then be shown adverts which are more likely to take previous areas of product and information interest into account. Your data may also be transmitted to the USA.

Following the US-EU Data Protection Agreement, Google has become “Privacy Shield“ certified and is therefore obliged to observe European data protection laws. For this purpose you can permanently deactivate the use of cookies by following the link below and downloading and installing the plug-in:

support.google.com/ads/answer/7395996?hl=en

Alternatively, you can deactivate the use of cookies by third parties by calling up the Network Advertising Initiative deactivation page at https://www.networkadvertising.org/choices/ and following the opt-out instructions. You can find more detailed information on Google remarketing as well as the associated data protection declaration at:

https://www.google.com/privacy/ads/

Use of Google Ads conversion tracking

Our website uses the online marketing programme “Google Ads”, including conversion tracking. Google

conversion tracking is a service operated by Google LLC (1600 Amphitheatre Parkway, Mountain View, CA

94043, USA; “Google”).

Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is the data controller responsible for

your data if you have your habitual residence in the European Economic Area or Switzerland. Google Ireland

Limited is therefore the company affiliated with Google which is responsible for processing your data and for

compliance with applicable data protection laws.

If you click on adverts placed by Google, a cookie is placed on your computer for conversion tracking. These

cookies have limited validity, do not contain any personal data and thus cannot be used for personal

identification. If you visit certain pages on our website and the cookie has not yet expired, we and Google can

recognise that you have clicked on the advert and were forwarded to this page. Every Google Ads customer

receives a separate cookie. Therefore, it is not possible to track cookies relating to the websites of AdWords

customers. The information collected using the conversion cookie serves the purpose of producing conversion

statistics. This allows us to find out the total number of users who have clicked on our adverts and were

forwarded to a page equipped with a conversion tracking tag. However, they do not receive any information with

which could be used to personally identify users. You can prevent the storage of cookies by choosing corresponding technical settings in your internet browser. We would, however, like to point out that this may prevent you from making full use of all the functions of this website. You will then not be included in the conversion tracking statistics.You can also deactivate personalised advertising in Google’s advertising settings.

You can find an introduction to this at https://support.google.com/ads/answer/2662922?hl=en You can also deactivate the use of cookies by third parties by calling up the Network Advertising Initiative deactivation page at https://www.networkadvertising.org/choices/ and following the opt-out instructions.You will find more information as well as Google’s data protection declaration at: https://www.google.de/policies/privacy/

Use of Facebook remarketing

Our website uses the remarketing function “Custom Audiences” by Facebook Inc. (1601 S. California Ave, Palo Alto, CA 94304, USA; “Facebook”).This function serves to address the visitor to the website with interest-related advertising on the social network Facebook. We have implemented Facebook’s remarketing tag on our website for this purpose. This tag sets up a direct connection to Facebook’s servers when you visit our website. This informs the Facebook server which of our web pages you have visited. Facebook assigns this information to your personal Facebook user account. When you visit the social network Facebook you will then be shown personalised, interest-related Facebook ads. Your data may also be transmitted to the USA. Following the US-E Data Protection Agreement, Facebook has become “Privacy Shield“ certified and is therefore obliged to observe European data protection laws. You can deactivate the remarketing function “Custom Audiences” here. You can find more detailed information on Facebook’s collection and use of data, your associated rights and options for protecting your privacy in Facebook’s privacy policy: https://www.facebook.com/about/privacy/.

Using the ADCELL partner program

We use the “ADCELL” partner program of Firstlead GmbH (Rosenfelder Str. 15-16, 10315 Berlin; “ADCELL”).

If you click on adverts with a partner link, ADCELL places a cookie on your computer for conversion tracking.

These cookies ensure the correct billing for the partner program by recording the success of an advert. Cookies identify the fact that you have clicked on an advert and can track the origin of the order with the advertiser.

ADCELL also uses tracking pixels. These enable information such as the number of visitors to the pages of the website to be analysed.

The information generated by the cookies and tracking pixels about the use of this website (including the IP address) and delivery of advertising formats is transferred to an ADCELL server and stored there. ADCELL can also identify that the partner link was clicked on this website. Under certain circumstances, ADCELL can pass on this (anonymised) information to its contractual partners, although data such as the IP address is never combined with other stored data.

You can disable tracking by ADCELL by following the link: https://www.adcell.de/datenschutz. You will then not be included in the conversion tracking statistics.

You can prevent the storage of cookies by choosing corresponding technical settings in your internet browser.

After doing this, it is however possible that you will not be able to use all functions of the website fully.

Plug-ins

Use of Facebook plug-ins

This Internet site uses plug-ins of the social network facebook.com operated by Facebook Inc., 1601 S. California

Ave, Palo Alto, CA 94304, USA (“Facebook”).

Whenever you display one of our Internet pages that hosts a Facebook plug-in you will be linked to the Facebook servers, a message is sent to your browser, and the plug-in is run on the Internet page. This is telling the Facebook server which of our pages you have visited. Assuming you are logged on to your Facebook member account while running the Facebook plug-in, Facebook will allocate the information to your personal Facebook user account. Further information collected and allocated by Facebook is the use of plug-in functions (like clicking on the Like button or posting a comment). To prevent this data collection and allocation, you must log off your Facebook user account before running the plug-in.

If you do not wish Facebook to collect and directly allocate the above information to your Facebook profile, you will either have to log off from Facebook before visiting our site or run a “Facebook blocker” which stops the

Facebook plug-ins from running on our pages.

To learn more about the collection and use of your personal data by Facebook as well as about your rights and what options you have to protect your privacy, please read Facebook’s Privacy Policy at:

https://www.facebook.com/policy.php

Using Pinterest plugins

On these webpages, plugins of the social network, Pinterest, are used, which is operated by Pinterest Inc., 635

High Street, Palo Alto, CA, 94301, USA (“Pinterest”).

You can view the different logos which contain the plugin (e.g. “Pin-it-Button” or the “P″-button), at the following link: http://business.pinterest.com/pin-it-button/

If you invoke a corresponding website of our Internet presence, which contains such a plugin, a link between your computer and the servers of Pinterest is established, and the plugin is displayed on the Internet page through a notification to your browser. Here, your IP addresses as well as the information, as to which of our webpages you have visited, is transmitted to the Pinterest server in the USA. This is irrespective of whether you are registered with or logged in on Pinterest. Data is transferred even in case of users who are not registered or logged in on these sites.

Moreover, if you are a member of Pinterest, and if you are logged in on Pinterest during the period in which you use the plugin, the information collected about your website visit is linked to your Pinterest account and disclosed to other users. Even in case of interactions, which are possible with various Pinterest plugins, the corresponding information about you is collected and transmitted to Pinterest and stored there.

If you do not wish that Pinterest links and combines the information with the data of your Pinterest account, you must log out from Pinterest before visiting our website.

Log on to https://policy.pinterest.com/en/privacy-policy for more information on the collection and use of data through Pinterest.

Using Instagram plug-ins

These websites use the plug-in from online service provider Instagram, which is provided by Instagram LLC.,

1601 Willow Road, Menlo Park, CA 94025, USA (“Instagram”).

If you access pages on our website that contain this plug-in, this will generate a connection to the Instagram server and indicate the plug-in on the site by means of message in your browser. Information such as your IP address and which websites you have visited is transmitted to the Instagram server.

If you are logged into Instagram, Instagram will assign this information to your personal user account. When using the plug-in functions (e.g. clicking the “Instagram” button”) this information is also assigned to your Instagram account, which you can only prevent by logging out prior to using the plug-in.

If you do not want Instagram to directly add the information collected to your Instagram account, you must either log out of Instagram prior to visiting our site or use an add-on or the script blocker “NoScript” (noscript.net) to block the Instagram plug-in loading on our websites.

Further information on the data collected and used by Instagram, your rights and privacy can be found in Instagram’s privacy policy: help.instagram.com/155833707900388

Using LiveChat plug-ins

This website uses LiveChat, Inc. live chat software to contact us personally and easily.

More information about LiveChat can be found at https://www.livechatinc.com/?utm_expid=.tW66y2urQKaXFTzQQcMspA.0&utm_referrer=https%3A%2F%2Fwww.livechatinc.com%2Fcontact%2F and on data protection at https://www.livechatinc.com/legal/privacy-policy/. LiveChat has submitted to the EU-US Privacy Shield, https://www.privacyshield.gov/EU-US-Framework. Cookies used: Type a. You can find more information in the „Cookies“ section.

Lifetime of cookies: up to 24 months (this only applies to cookies set via this website).

Storage period: up to 14 months.

Legal basis: Art. 6 (1) b DSGVO

Rights of persons affected and storage duration

Duration of storage

After contractual processing has been completed, the data is initially stored for the duration of the warranty period, then in accordance with the retention periods prescribed by law, especially tax and commercial law, and then deleted after the period has elapsed, unless you have agreed to further processing and use.

Rights of the affected person

If the legal requirements are fulfilled, you have the following rights according to art. 15 to 20 GDPR: Right to information, correction, deletion, restriction of processing, data portability. You also have a right of objection against processing based on art. 6 (1) GDPR, and to processing for the purposes of direct marketing, according to art. 21 (1) GDPR.

Contact us at any time. Our contact details can be found in our imprint.

Right to complain to the regulatory authority You have the right to complain to the regulatory authority according to art. 77 GDPR if you believe that your data is not being processed legally.

Right to object

If the data processing outlined here is based on our legitimate interests in accordance with Article 6(1)f) GDPR,

you have the right for reasons arising from your particular situation to object at any time to the processing of your data with future effect.

If the objection is successful, we will no longer process the personal data, unless we can demonstrate compelling legitimate grounds for the processing that outweigh your interests or rights and freedoms, or the processing is intended for the assertion, exercise or defence of legal claims. If personal data is being processed for the purposes of direct advertising, you can object to this at any time by notifying us. If the objection is successful, we will no longer process the personal data for the purposes of direct advertising.

last update: 08.05.19